Music Industry Tools for 2025: Manage Your Music Release with Drop Rocket
As an independent music publicist, I'm always in search of new tricks and tools to help me improve my PR campaigns and services. But, I could never quite find the right platform that felt geared towards my niche as a publicist in the music industry - until Drop Rocket.
Though artists have been releasing music for hundreds of years, there has never been an industry-standard tool to manage a music release, that is also flexible enough to mould to your artist brand and grow with your career. What makes Drop Rocket stand out, is that it is a tool built by an independent musician, who knows the struggles of being an independent musician and managing new music releases. This makes it the right fit for independent artists, bands, publicists and managers.
How I use Drop Rocket to Manage my New Music Release:
As a publicist, I find Drop Rocket incredibly useful to manage multiple release campaigns, because I can track my progess for each campaign, check deadlines using the software’s calender and manage everything from my social media hashtags, to my campaign results. Rather than using multiple apps or websites to keep track of different aspects of a campaign, I use Drop Rocket to map out everything from start to finish. It comes with an industry standard template, split into five core hubs:
Campaign Assets
Campaign Tasklist
Social Media Content
PR
Distribution
These hubs are packed with pre-made tasks, full descriptions and links to further resources inside of the software, so you instantly have your starting blocks. Having used Drop Rocket for a number of PR campaigns now, it has become second nature for me to add or remove tasks from each hub. Ultimately, it has given me the flexibility and clarity to mould my own strategy that is unique to Cobra Promotions.
Drop Rocket Perks:
Drop Rocket is all about flexibility, accessibility and continuous improvement. The software is constantly updating on the basis of member feedback, and suggestions from the wider music community as it continues to grow its usership. Members can avail of:
Video resources
Discount codes for sites such as Musosoup
A referral code program so they can earn while helping other artists
Consultation sessions with founder Elina
Offering a free-trial and a very affordable monthly membership, I’d highly encourage every independent artist, publicist, manager or label owner to try out Drop Rocket the next time they are planning a new music release.
As a one-woman show here at Cobra Promotions, when I book multiple PR campaigns it can be overwhelming to think about the workload ahead, and remember every little detail or step I’ve done that made my last campaign so successful. This is where Drop Rocket becomes my saving grace. I log in, make a copy of my most recent campaign, and tailor it to the act I’m working with next. In less than fifteen minutes, I have mapped out a campaign, and know exactly where I need to start in terms of PR, social media and campaign assets.
Trusted by IMRO, AIM Ireland, iSpy Tunes, Mesmerized and more, Drop Rocket unites an amazing community of independent music professionals and I’m proud to be a part of it. I would love to see more publicists using the platform, and give them a bit of headspace! For agencies and labels, it could be a great way of collaborating on a campaign within a small team, and keeping track of progress.
How Much is Drop Rocket?
There is no other software that is as dedicated to the growth of independent artists and bands as much as Drop Rocket is. Give it a try today, and use my code COBRA30 for 30% off your first month, if you’d like to continue after the free trial (approx €4 a month).